About
About Us
Kimly Limited is one of the largest traditional coffee shop operators in Singapore.
The Group operates and manages an extensive network of coffee shops, food courts and industrial canteens. It also operates a network of food stalls, restaurants and confectionery shops comprising : Kimly Mixed Rice, Kimly Dim Sum, Kimly Seafood “Zi Char”, Tenderfresh Group and Tonkichi
Our Story
Kimly Group was founded in 1990.
Our founding shareholders placed a huge emphasis on understanding our customers’ preferences by holding regular networking sessions, visiting other coffee shops and obtaining feedback from our customers.
Backed by many years of experience in the industry, our founding partners have in-depth knowledge of the coffee shop industry. Through their efforts, the Kimly Group has grown from operating a single coffee shop to one of the leading food and beverage retail companies in Singapore.
From 1990 to 2003, our Group embarked on an expansion phase, adding about 25 self-managed coffee shops to the Group’s portfolio of coffee shops island-wide. We emphasize the importance of having good food stall tenants to enhance each coffee shop’s vibrancy. With that concept in mind, we started our food division in 2003 with our first seafood “Zi Char” stall in Bukit Batok. Within a year, we started our first Mixed Vegetable Rice stall in Marsiling.
In 2006, Kimly established its headquarters at 13 Woodlands Link. We recognised the vast growth potential in the coffee shop industry and the need to centrally produce semi-finished food products to improve working efficiency at the food stalls and reduce our staffing reliance.
In 2008, we expanded our food division with the inclusion of our first Dim Sum stall. In the same year, we set up a Dim Sum Central Kitchen to simplify our production processes, improve our productivity and ensure the consistency of the food quality in our Dim Sum products.
Following the success of our coffee shops, our Group diversified into the food court business in 2011. Since then, the FOODCLIQUE brand has gained a noticeable presence in the industry and has expanded its reach with the opening of three more food courts in two premier institutes of higher learning in Singapore, namely at the University Town in the National University of Singapore in 2012 and the Singapore Institute of Management in 2014 and another one at Prince George’s Park in NUS in 2016.
We believe our diversification into these institutes of higher learning will also enhance our KIMLY brand equity as these students, following graduation and upon becoming working adults and starting their own families, will be familiar and well-acquainted with the memories of their former school canteen. Our FOODCLIQUE slogan “My favourite local delights” aptly describes such a nostalgic feeling.
In 2014, in line with the Singapore government’s emphasis on productivity and innovation, we implemented Singapore’s first automatic Tray return conveyor belt system at our FOODCLIQUE food court at the Singapore Institute of Management. This conveyor belt system removes the need for our cleaners to collect used dishes for washing, thereby increasing the efficiency of dish collection and washing.
Backed by the experience, our management’s foresight and ability have consistently allowed the Group to maintain a high food stall occupancy rate in our coffee shops. Our Group has been to secure locations in mature estates where coffee shops were few and far between. Over the years, our Group has established its reputation and has become the preferred operator of coffee shops by the landlords of coffee shops around Singapore. We pride ourselves as a Coffeeshop operator where customers, tenants, landlords, and employees enjoy. Customers can relish good food at affordable prices in a comfortable and clean environment. Tenants enjoy good food stall occupancy and efficient layout, whereas Landlords have their assets revitalized and vibrancy enhanced. Employees preferred place of work because they know that we have their interest at heart.
Kimly was listed on the Catalist Board of the Singapore Exchange Securities Trading Limited on 20 March 2017.
Mission
To provide a place for friends and families to come together and enjoy delicious, yet affordable food in a clean and comfortable environment
Milestones
2021
2020
Implemented cashless payments across all outlets
2019
2017
2016
2014
2012
2011
2008
2006
2003
1990
BOARD OF
DIRECTORS
Non-Executive Independent Chairman
Chairman of the Nominating Committee and a Member of the Audit and Remuneration Committees
Mr Lau Chin Huat was appointed as our Independent Director since
1 October 2019.
Mr Lau graduated with a Bachelor of Accountancy degree from the National University of Singapore and is currently a practicing Chartered Accountant, Singapore. Mr Lau is a Fellow member of Institute of Singapore Chartered Accountants (ISCA), Member of Certified Public Accountants of Australia (CPA Australia) and a Fellow member of The Singapore Institute of Arbitrators.
Lead Independent Director
Chairman of the Remuneration Committee and a Member of the Audit and Nominating Committees
Mr Lim Teck Chai Danny is our Independent Director and was appointed to our Board since 15 February 2017.
Mr Lim Teck Chai Danny has more than 20 years of experience in the legal industry and is currently an equity partner in Rajah & Tann Singapore LLP. He joined the law firm in 1998 and has since been practising and advising on all aspects of corporate legal advisory and transactional work, both locally and regionally. He has a wide range of experience in acquisitions, investments, takeovers, initial public offerings and restructuring, amongst others, and his clients include multi-national corporations, small medium enterprises, private equity and institutional investors, Singapore and foreign listed companies, financial institutions and others.
Mr Lim is also an Independent Director of Stamford Land Corporation Ltd, Choo Chiang Holdings Ltd, and Advancer Global Limited all of which are companies listed on the SGX-ST.
Mr Lim graduated with a Bachelor of Law (Honours) degree from the National University of Singapore in 1998 and a Master of Science (Applied Finance) degree from the Nanyang Technological University in 2006. He has been admitted as an advocate and solicitor of the Supreme Court of Singapore since 1999 and is a member of the Law Society of Singapore and the Singapore Academy of Law.
Independent Director
Chairman of the Audit Committee and a Member of the Remuneration Committee
Mr Wee Tian Chwee Jeffrey is our Independent Director and was appointed to our Board since 15 February 2017.
Mr Wee Tian Chwee Jeffrey’s professional experience includes the audit of diverse companies ranging from small and medium-sized enterprises to Singapore Listed Companies and multinational corporations. He also worked for Metal Box Singapore Limited as Chief Accountant prior to practise as a public accountant at T. C. Wee & Co., which he established since 1981.
Mr Wee is a practising member of the Institute of Singapore Chartered Accountants and a Fellow of The Association of Chartered Certified Accountants.
Executive Director
Member of the Nominating Committee
Ms Karen Wong is our Finance Director and was appointed to our Board since 29 November 2018.
She is responsible for the overall financial management, reporting and internal control matters for the Group. Ms Wong has over 16 years of experience in audit, accounting and finance. Prior to joining the Group, she held the post of Regional Financial Controller for Connell Brothers Singapore, a multi-national corporation and Regional Head, Financial Planning & Analysis at Maybank Investment Banking Group. She started her career as an auditor with Arthur Andersen Kuala Lumpur in 2000 and was an Audit Senior Manager at Ernst & Young LLP, Singapore when she left in 2013. Ms Wong graduated with a Bachelor of Accountancy from the Northern University of Malaysia in 2000. She is a member of the Malaysian Institute of Certified Public Accountants and a Chartered Accountant of the Malaysia Institute of Accountants.
KEY
MANAGEMENT
Director of Operations
For the Outlet Management Division
Mr Sunny Peh was appointed as the Group’s Head of Outlet Operations in 2008.
He is responsible for the overall management and oversight of the Group’s food outlets and Operations Managers, including the setting up of new food outlets as well as coordinating and monitoring compliance with the applicable laws, regulations and licensing requirements across the Group.
Prior to joining the Group, Mr Peh held the post of Sales Executive at Excel Singapore. He was a Marketing Executive of Epson Singapore Pte Ltd between 2006 and 2007. Mr Peh started his career as a Weapons System Specialist with the Republic of Singapore Air Force in 1998.
Mr Peh graduated with a Diploma in Electrical Engineering from Ngee Ann Polytechnic in 1997. He subsequently obtained a Degree in Business Administration from the University of Canberra in 2009.
Director of Business Development and Strategic Planning
Mr Tan Chong Sing Roy is the Director of Business Development and Strategic Planning of the Group. Mr Tan is in charge of formulating and implementing growth strategies for the Group and matters relating to investor relations.
He also oversees the human resource and marketing departments. He has 21 years of experience in the F&B and food service management industry. Prior to joining the Company, he operated and supervised his own chains of coffeeshops and food stalls.
Director of Operations
For Food Retail Division
Mr. Yeo Yien Gee Ronnie, Director of Operations for Kimly Food Retail Division as Executive Officer of the Company.
Mr. Yeo is currently the Director of Operations for Kimly Food Retail Division. He is responsible for the overall management and oversight of the Group’s Kimly Food Retail Division.
Mr. Yeo joined the Group in 2014 as an Operations Manager and was promoted to Business Development Manager in 2016. He also played a key role in the Group’s acquisition of the restaurants and confectionery businesses, Tonkichi and Rive Gauche in 2018.
Managing Director of Tenderfresh Group
Mr. Chua Yong Chuan Kelvin, Managing Director of Tenderfresh Group, as Executive Officer of the Company.
Mr. Chua joined Tenderfresh Fried & BBQ Chicken Pte. Ltd. in 2012. A chef by training, he played a key role in the modernization of Tenderfresh’s menu and food processing capabilities. As the Managing Director of the Tenderfresh Group, he is responsible for the overall management and oversight of the operations and resources of the Tenderfresh Group.
Financial Controller of the company
Ms. Lin Meiqi, Appointment as Financial Controller of the Company Ms. Lin joined the Group in 2018 as a Group Finance Manager. As Financial Controller, she is responsible for financial reporting, overall finance functions and accounting matters of the Group.
Ms. Lin started her career as an auditor with Ernst & Young LLP in 2011 and was an Audit Manager when she left in 2018 and joined the Group. She graduated with a Bachelor of Business Administration (Accountancy) from the National University of Singapore. Ms. Lin is a Chartered Accountant in Singapore and a member of the Institute of Chartered Accountants Singapore.